Are they aiming spam at 5 year olds now?

I just got an email with this subject: "Your weenie can grow to amazing size".

Excuse me, did I just read "weenie"? We're not even going all out to call it a weiner, it's now my weenie? I think if I called it my weenie, nobody would think of it as being an "amazing size" while buying me some tweezers for Christmas.